Lisa Kettman-Kervinen works as Regional Executive Director of EMEA for Worldwide Partners, Inc., the world’s oldest and largest independent marketing communications agency network. Lisa oversees current and new-business collaboration among partners, helping clients to connect resources, disciplines, categories and geographies. She also recruits new high-quality partners for the network. She is based in Helsinki, Finland.
Prior to this, Lisa was co-owner and co-founder of Imageneering Worldwide Partners, a Finnish-based agency that was selected to be a Partner of Worldwide Partners, Inc., in 2000. Lisa worked as Creative Director since the integrated marketing communications agency began in 1989 for clients in the pulp and papermaking, airline and travel, telecommunications, high-tech and health care.
Lisa’s professional career path began with a traineeship as Copywriter at BBDO in Malaysia after finishing her studies in her country of birth in the United States. This yearlong introduction to advertising in Asia was followed by various traineeships in marketing and advertising in Germany and Finland, before she settled in Finland.
She received two bachelors’ degrees in German and Business from the University of Colorado, USA, and an MBA in Relationship Marketing from Hanken in Helsinki, Finland.