Preston Kelly/Minnesota Zoo print one in a thousand…accepted in Communication Arts Advertising Annual.

Release Date: 01/29/2010

Out of an elite international field of over 6,878 entries, Preston Kelly was one of only 155 winners accepted into the Communication Arts Advertising annual this year. Further illustrating the creative changing of the guard in Minneapolis from large creative powerhouses to emerging agencies like Preston Kelly, who in 2009 also won a Gold Effie and was an O’Toole finalist. The Minnesota Zoo campaign, which also earned multiple medals in the local Minneapolis show, was responsible for an 18% increase in Zoo summer attendance over the same exact exhibit three years prior. Titillating website Whopooped.org was featured on CNBCs Rachel Maddow show as her Martini Moment and was tweeted and retweeted to over 1MM followers.