Laird Christianson Advertising

Fact Sheet

What We Do

We consider ourselves experts in providing solutions for our clients’ marketing problems. We know what does work, but we try to move beyond the expected to the radical possibility. Our goal is always more-- more “heads in beds,” more home sales, more ticket sales, more hits on a website for information – whatever it takes to make our clients successful.

LCA serves as regional stewards for global brands. We work with local brands and with causes that touch customers in Hawaii and beyond. Brand crafting is where sound strategy meets flawless communication. Sometimes it's design, advertising or promotions. Sometimes it’s a great piece of collateral or interactive marketing. Sometimes it’s defining, or re-defining, the very face of an enterprise. Whatever the need, we provide our clients the wherewithal to make their brand, well, irresistible.

Working together with our clients, we articulate a shared view of their company’s unique qualities, products and offerings. Thus we equip ourselves with a road map for marketing. All ad copy and design, messages and media, are evaluated against our shared strategy. By following such a roadmap, we save clients’ time and money, and achieve enhanced marketing results.

Good advertising changes the way a target audience believes and behaves. And in the end, it’s results that count. We exist to solve problems and make a difference.
 

Agency Philosophy and Competitive Advantages

Laird Christianson Advertising (LCA) is part of Anthology Marketing Group, which is comprised of four operating divisions, also including McNeil Wilson Communications Public Relations, StarrTech Interactive and QMark Research.

Our approach is to bring together – under one roof, in a single company – a team of best-in-practice specialists. Working together, efficiently and effectively, our mission is to provide clients with communication and marketing services that are not only integrated, but also remarkable within each discipline.

We have shared leadership, philosophy, location and administration…as well as copy machines and coffeemakers. We work together daily. We cross-pollinate and cross-populate depending on the client, the project and the problem/solution at hand. There are no doorways between our different offices and no barriers between our collaboration.

LCA and Anthology provides integrated marketing services in a manner, and at a level, that the Islands have never before enjoyed.