March 7, 2019

International Women’s Day: WPI’s Incredible Women Around the Globe

Written By: Angie Pascale

We’re proud to have have so many brilliant and empowering women leaders at our partner agencies. These women are celebrated each and every day for their incredible contributions to their agencies, the advertising industry and the WPI network.

Today, on International Women’s Day, they deserve a special recognition! Please join us in thanking these impressive women for their unending motivation, inspiration, support, intelligence and wisdom.

Following are some of female leaders at WPI agencies across the globe:

Thank you to these incredible women and all of the outstanding women in our industry throughout the world!

We look forward to our all-female panel on Empowering Creativity at The Currency of Ideasour next Global Summit in Silicon Beach, where Nancy Hill, one of AdAge’s Most Influential Women in Advertising history, will lead a panel of Jean Batthany, VP, Global Creative of Walt Disney Parks and Resorts, Laura Correnti, Partner with Giant Spoon, and Jean Freeman, Principal & CEO with Zambezi about the implications for independent agencies in our quest to maintain and grow our relevance and our value through creativity. Talk about empowering!

Written By: Angie Pascale

April 22 2019

Follow Aarif Lee to California! Play like a local!

A new campaign created by WE Marketing Group and MeringCarson for Visit California promotes the creative concept ““加州大玩家 The Bold Expert of Play in California.” In this campaign, Visit California’s Chinese brand ambassador, Aarif Lee, guides consumers to experience real and in-depth travel in California as the “expert of play.”

Written By: Angie Pascale

April 18 2019

Partner WE Marketing Group Wins Big at "China Advertising"

WE Marketing Group Chairwoman Viveca Chan wins "Top 10 Most Influential Advertising Person", and WE Marketing Group take home 4 awards from "China Advertising" commemorating 40 years of reform and advertising revival.

Written By: Angie Pascale