Welcome New Partner Daylight!

Worldwide Partners is excited to welcome yet another new partner to the network, Daylight Agency! Daylight Agency is a fully-integrated communications agency headquartered in Sydney, Australia with a sister office in Jakarta, Indonesia. In what is becoming a more cluttered and disruptive marketplace, Daylight believes that many brands neglect to consider the inherent risks or threats faced when promoting products or services. That is why ...

Partners The Union and BSSP Share Benefits of Talent Exchange Programs

We’re all familiar with the concept of studying abroad. Students around the globe have benefited from the knowledge, skills and experiences they gain by being immersed in a new culture for an extended period of time. Yet the opportunity to participate in this enriching experience stops once you graduate college. Why isn’t this opportunity made available in the workforce, when the exchange will have more ...

Welcome New Partner Advance!

Worldwide Partners is excited to welcome Advance back to the WPI network! Advance has been producing creative work since 1976 in Copenhagen, Denmark. From left to right: Chris Calvert, Hanne Madsen, Ann-Louise Rosen, Claus Wittenborg Advance believes that “Change Challenges Truth” in today’s fragmented and fluctuating landscape, meaning we must continue reassessing what we think we know in order to identify the true meaning of any ...

Welcome New Partner PMA Communications Group!

We’re pleased to welcome another new partner to the WPI network, PMA Communications Group! PMA is a full service marketing and communications agency headquartered in Sydney, Australia with a satellite office in Port Macquarie, Australia. PMA is in the business of driving business. Through performance, trust, transparency, efficiency and respect they build true partnerships with clients, effectively becoming an extension of their business. It’s this ...

Welcome New Partner Take!

Worldwide Partners is excited to welcome another new partner to the network, Take Group! Based in Milan, Italy, Take is a communications agency building long lasting partnerships with clients by digging deep into the industrial process and assisting in every type of communication method. Take believes that insights are now and will always be the first step towards creating a successful campaign. Take relies on ...

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What Does It Mean to Accelerate in Today’s Advertising Landscape?

Consumers are demanding more than goods and services. Employees are demanding more than paychecks and opportunities. Clients are demanding more than ideas and ROI. The advertising industry is undergoing a revolution right now, and only the swift will survive. Acceleration is the name of the game. This is especially true for independent advertising agencies needing to distinguish themselves from consultancies and break through a sea ...

Welcome New Partner Benamor!

We’re thrilled to welcome another new partner to the WPI network, Benamor! Benamor is communications agency focused on guiding brands through the ever-changing business ecosystem by aligning marketing and advertising strategies for core business objectives. The Benamor team is comprised of strategically-focused creatives that believe it’s not who you say it to, because targeting is easy these days. Rather, it’s what you say and when ...

4 Lessons from Partner Clean’s “Joined In Strength” Campaign for Charlottesville

WPI Partner Clean in Raleigh, North Carolina, USA created a powerful and successful campaign for The Charlottesville Albemarle Convention & Visitors Bureau (CACVB), driving 500 million impressions in a single week. The campaign, “Joined in Strength,” was developed to unite the Charlottesville, Virginia and Washington, DC communities and spread a message of positivity on the one year anniversary of the tragic “Unite the Right” rally. ...

Welcome New Partner PM3!

Worldwide Partners is excited to welcome another new partner to the WPI network, PM3! PM3 is a multicultural ad agency with offices in Atlanta, Georgia, USA and Bogotá, Colombia. PM3’s core focus and strength is connecting brands with U.S. Hispanics, yet what really sets them apart can be found in their name. The PM in PM3 stands for “plural minds,” bringing together diverse backgrounds and ...

Partners Le Bros and The Union Team Up to Advance Destination Strategy in Vietnam

On August 4, WPI agency partner Le Bros in Vietnam helped organize an international conference for The Khanh Hoa Department of Tourism and enlisted Michael Hart, Creative Director with WPI agency partner The Union in Scotland to be the keynote speaker. As Khanh Hoa Tourism seeks to build a high-quality, whole-tourism-ecosystem destination with a sharpened brand image, The Union was an ideal source of inspiration ...