Change is Good

project-details

Project details

Change is Good is the theme of Bangkok Life Assurance’s integrated marketing communications campaign that reaches out to current and future clients. It highlights the significance of financial planning integrating security and wealth building to be able to meet the need of any change for each stage of their life. Key message of the campaign: To move forward in life with confidence and be ready to cope with any changes from the age of 25 to 95 years, Bangkok Life Assurance has the financial knowhow and insurance products.

Client

Bangkok Life Assurance

Agency Partner

AMEX Team Advertising
Bangkok, Thailand

Media

Television

video

video

video