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Meet Clean Design

When asked about their relationship with Worldwide Partners, Natalie Perkins, CEO of Clean Design a WPI shareholder since 2015 explained it this way. “It is our intent to remain a strong independent, woman-owned agency that succeeds due to its culture. WPI is attractive to us because it allows us to preserve our culture while giving us the ability to tap into a network of like-minded ...

New Tech: Smart Sampling

When Worldwide Partners agency Activamente, in Mexico combined mobile marketing and product sampling, they created Nimanic, Smart Sampling. Now Activamente is offering a free US-based pilot program exclusively to clients of Worldwide Partners agencies. Meet Nimanic Nimanic is a vending marketing startup that provides a network of connected vending machines to target consumers to receive free products using a digital action—tweet, ‘like’, etc., using their ...

Showcasing Network Capabilities

From Birmingham, o2ideas brought a fiesta of Worldwide Partners creative to the Public Relations Society of America (PRSA) – Alabama chapter’s October meeting focusing on Diversity and Hispanic media. The program centered on a media panel of the state’s top Hispanic media outlets discussing best ways to interact with Hispanic publics. More than 60 PR executives from the state’s largest brands and institutions, and key ...

Haiti Relief

Partner Prism Worldwide Partners in Jamaica invites you to join them in providing food for those impacted by hurricane Matthew. Mike Hirst, just 550 km/350 miles from the devastation, details how you can help. Hurricane Matthew sliced through Haiti last week, leaving over 1,000 dead and 1.4 million homeless. If it couldn’t get worse, it does. A cholera epidemic is a real threat and so is famine. ...

Home Run

Following a competitive national review, Clayton, one of America’s largest homebuilders has hired The Tombras Group as its national media buying and analytics agency of record. Tombras, the Worldwide Partners agency headquartered in Knoxville, TN, will perform all national media planning and buying as well as handling the marketing analytics program with a special emphasis on activating new homebuyers. “Tombras’ approach of driving business results ...

Build It And They Will…

RMC, the Worldwide Partners agency in Cairo is preparing to make history in Egypt. The agency is building a 5,000 seat theater to host the first-ever appearance of Michael Bolton, October 21, 2016. The American singer-songwriter has sold more than 75 million records, recording eight top ten albums and two number-one singles on the Billboard charts, as well as winning multiple American Music Awards and ...

TVLOWCOST On TV

As a part of sharing his view on the future of low cost products and services, Jean-Paul Tréguer of Worldwide Partners agency, TVLOWCOST was recently interviewed on LCI in France. As the French television interviewer postulates that the low cost concept must be mainly about consumer goods, Jean-Paul is able to explain how the low cost concept exists in all B2B sectors and how it ...

Digital Transformation Part 2

Building on his 2014 research of digital transformation, principal analyst at Altimeter, Brian Solis, studied how companies are changing, and the challenges and opportunities they face while undergoing a digital transformation. The report, "The 2016 State of Digital Transformation,” is based on insights and data from more than 500 digital strategists and executives.  It shares the latest facts and figures on the top drivers, challenges, ...