INSIGHTS, UPDATES AND EVENTS SHAPING WPI

Discover more about the agencies, brands, people and events that define our global network.

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FEATURED ARTICLE

Big Agency Consolidation Doesn’t Serve the Marketing Majority

The marketing majority needs to re-examine agency models in the consolidation era.
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FEATURED ARTICLE

Collaboration Wins: Worldwide Partners Posts Record Year

While holding companies consolidate, the independent agency network expands capabilities, clients, and agencies after an epic 85 years in the biz
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FEATURED ARTICLE

Zambezi Launches New Work for The Bahamas Gem Atlantis Paradise Island

The integrated campaign charts the story of the world-class resort’s lifelong impact on its guests to celebrate its 25th anniversary.
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5 Meaningful B2B Trends you Should Adopt – with Digital Radish’s Chris Willocks
Feb 26 2024
Digital Radish's Chris Willocks shares the five B2B trends that will be exceptionally important for marketers in 2024 (meaning, the ones that will change our day-to-day working lives).
Exploring the Lively World of Live Marketing with The Group
Feb 19 2024
Brazil-Based Live Marketing Agency The Group, a new member of global independent agency network Worldwide Partners, shares their unique approach to promotions, events, and experiential marketing.
Leaving a Lasting Imprint with tigerbond
Jan 24 2024
Integrated marketing agency tigerbond, a new member of global independent agency network Worldwide Partners, shares their approach to marketing and building lasting relationships.
Big Agency Consolidation Doesn’t Serve the Marketing Majority
Jan 11 2024
The marketing majority needs to re-examine agency models in the consolidation era.
Collaboration Wins: Worldwide Partners Posts Record Year
Dec 21 2023
While holding companies consolidate, the independent agency network expands capabilities, clients, and agencies after an epic 85 years in the biz
Zambezi Launches New Work for The Bahamas Gem Atlantis Paradise Island
Dec 12 2023
The integrated campaign charts the story of the world-class resort’s lifelong impact on its guests to celebrate its 25th anniversary.