Bringing Blockchains LLC to the world

Partners R&R and Ardmore Inspire In Stellar International Worldwide Partners Collaboration In an exciting international collaboration, leading Las Vegas-based marketing, communications and advocacy agency R&R Partners joined forces with the UK and Ireland’s Ardmore Advertising to deliver a worldwide media, recruitment and investment campaign for Blockchains LLC, a new company dedicated to changing how the world interacts, for the better, utilising blockchain technology. Strategic and ...

Partners WE Marketing Group and MeringCarson Collaborate on Visit California Campaign in China

WE Marketing Group in Shanghai, China recently signed on famous actor/singer/songwriter Aarif Lee as the Chinese brand ambassador for Visit California. Working closely with MeringCarson in Sacramento, Visit California’s global brand agency, WE developed a series of video and social media content, aimed at millennial travelers, to be aired in China for the campaign launch in Spring 2019. For this new ambassador campaign, WE and ...

4 Lessons from Partner Clean’s “Joined In Strength” Campaign for Charlottesville

WPI Partner Clean in Raleigh, North Carolina, USA created a powerful and successful campaign for The Charlottesville Albemarle Convention & Visitors Bureau (CACVB), driving 500 million impressions in a single week. The campaign, “Joined in Strength,” was developed to unite the Charlottesville, Virginia and Washington, DC communities and spread a message of positivity on the one year anniversary of the tragic “Unite the Right” rally. ...

The Real Winners and Losers of the Super Bowl

Each year, 100+ million people watch the Super Bowl around the world. We know that’s not just because of what’s happening on the field. More than a quarter of viewers tune in for the commercials only, and we in the advertising industry certainly fall into this bucket. This year’s Super Bowl ads were quite different than last year. Politics and sympathy were traded for entertainment ...

An Interview with Rynaldo Gondim, New VP of Creative with Heads Propaganda

Partner Heads Propaganda in Brazil has brought on a new VP of Creative, Rynaldo Gondim, who will lead creative departments in their four locations--Sao Paulo, Rio de Janeiro, Brasilia and Curitiba. Rynaldo brings more than 20 years experience in advertising to Heads. He’s worked with some of the best known global brands, including Volkswagen, Nike, Pepsi and Audi. “[Rynaldo] is one of the brightest creatives ...

Partner Staart Helps City of Pori Rebrand Using Data-Driven and Engaging Process

How do you rebrand an entire city and have the citizens that live there actually embrace it? This was the challenge that Staart faced when The City of Pori in Finland approached them to help give the city a refreshed image. Staart knew that to getting the people to accept the rebrand would require the people getting involved in the process. So they developed a ...

Three WPI Partners Launch Impressive Campaigns

Not a day goes by that our partners aren’t hard at work on planning, designing, launching and managing impressive campaigns for their clients. Whenever we have the chance, we like to highlight their work, and give them the attention they deserve. Here are three impressive campaigns that were recently launched by WPI agency partners: The Best Apple in Medellin - CCP Worldwide Partners This new ...

WPI Partners Win Loads of Awards

JUICE PHARMA | Sara Allen, Finalist, Diversity in Tech Awards Juice Pharma’s Director of Creative Technology Sara Allen, was named a finalist in the prestigious Diversity in Tech Awards in April. The Diversity In Tech Awards celebrates the individuals, organizations, and movements that are championing the nationwide movement to increase diversity across the technology industry. Not only is Sara known as the “Queen of Code” but ...

Around The Globe Award Wins

Congratulations to Worldwide Partners agency, Rosbeef! preselected for the Epica Awards for their Black XS / PACO RABANNE work.  See it here and here. Congratulations to partner Mintz + Hoke on taking home 21 Connecticut Ad Club Awards, including 6 Gold Pencils & a Gold Innovation Award. Read all Congratulations to HWP* our Worldwide Partners agency in  Costa Rica on their two wins ...

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Meet Chemistry Club

It’s 1997 and two associate creative directors from Goodby Silverstein & Partners in San Francisco, set out on their own with one golden rule, “Sell unto others as you would have them sell unto you.” Scott Aal, and Grant Richards are all about chemistry. As the agency name (updated in 2012) implies, the creatively-drive work from full-service agency Chemistry Club, is about exploring and experimenting ...